How To Post Like A Social Media Magnet

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Who doesn’t feel like the king of the universe when they scroll down their Twitter or Facebook feeds and see tons of likes, shares, and comments?

Social media is an effective way to engage with potential guests and has cemented itself as an important marketing channel, but far too many businesses, hotels included, either hand off their account to some young relative or ignore it altogether. In this post, we’ll cover best practices and creative tips to help you drive engagement on your social media channels like a pro.


Huzzah! Our First Castle Goes Live

Purschenstein Castle

Here at buuteeq, we get pretty excited about every new property that goes live on our platform. We literally give every new launch a round of applause. While every new site gets us up out of our chairs clapping, there are a few properties that just blow us away. Castle Hotel Purschenstein is one of […]


TripAdvisor Application for Facebook

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TripAdvisor is a big part of the booking process for guests, and now your guests can leave a review directly on Facebook without visiting the main TripAdvisor site, thanks to the new TripAdvisor Facebook app! Can you say convenient? That is, convenient if you have a TripAdvisor business listing. Facebook is a huge part of […]


Get In The Know About 2014 Hotel Industry Trends

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Have we told you recently how much we love data here at buuteeq? We’re kind of obsessed. But not in a Howard-Hughes-obsessed-with-germs-wearing-Kleenex-boxes-on-our-feet sort of way. We’re obsessed in a good way—in a get shit done, make informed decisions sort of way. Recently, buuteeq surveyed hundreds of travelers in addition to scouring our platform’s anonymous customer […]


Lauren and Mark’s Crazy High ROI In La Jolla

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La Valencia, a historic San Diego hotel that first opened its doors in 1926, was under the same ownership for 65 years until they finally sold the hotel three years ago. Since then, Mark Dibella has been in charge of renovation and repositioning at the hotel, while Lauren Laddusaw has been in charge of renovating the hotel’s online presence for about a year. About the time La Valencia brought Lauren on as Marketing Manager, they faced challenges on two fronts–they needed to update their outdated website at the same time as they were changing their room types at the property level. It was a perfect storm, and they needed a new website to navigate it.


SaaS And The Wheels Of The Sharing Economy

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You can buy a bike made out of solid gold with an alligator-hide seat and a stingray-skin water bottle. Yup. It’s a real thing, sold by the House of Solid Gold, a company in California which sells everyday items made out of gold. This bad boy will run you a cool Million. Even purchasing a […]


Hey, What’s Your Hotel’s Story?

Ladder and apple tree

If you pay close attention to your inner-voice, you’ll soon learn that to really know someone or something, you need to know their story. You’re probably wondering, what does your story have to do with digital marketing? The answer is, everything. Too often we see properties with little to no information on how their property […]