Daily deals have proven to be profitable. Rice University reports that between 55% and 61% of businesses running daily deals make money with them.
There is no doubt that daily deals can be a powerful, profitable marketing tool. The challenge is to educate ourselves so that we use them shrewdly.
This free eBook offers 6 steps hotel marketers should take when crafting daily deals, and lists the major players in the industry to give you options for marketing your hotel.